1997 Multicultural Marketing Award Grand Prize Winner


Since 1993
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How to manage a translation project?

  • Choose a translator who has previous experience in your subject area.
  • Select a translator accredited by the National Authority of Accredited Translators and Interpreters.
  • Decide which part of the text has to be remained in English, graphic, colour code, output format (bromide, film, computer file format), etc.
  • When briefing the translator, make sure they know which part of the text has to be left in English, any typing instruction, size of output, etc.
  • Even for a small job, allow about one week so that the translators can do the translation in their own pace.
  • Use a graphic designer who has worked with foreign language project before.
  • Laying out foreign language text can be more time consuming, especially if there is table or column involved. Make sure you allow enough time for the graphic designer to do a proper job.
  • If the budget allows, allow for community checking and back-translation.

Here are some translation projects Multicultural Marketing and Management has undertaken:

MMM designed and coordinated the 1994 Ethnic Communities' Taxation Communication Campaign, Tax Time 1996 and 1997. Publicity material and tax pack in more than 14 languages was designed and translated.

For National Carers Association, we developed a nation-wide media campaign in 16 languages on the services of the Association. We translated leaflets, print and radio advertisements and organised radio interviews.


Home About MMM Our Services Multicultural Society Strategy Development Multicultural Research Consultation Cultural Training Production Translation Presentation Public relations Ethnic Media


Multicultural Marketing and Management
81-83 Shepherd Street
Chippendale NSW 2008
Australia
Phone: 02-8399-0011
Fax: 02-9760-0877
E-mail: info@emdgroup.com.au